product design

LeaseStar

In the spring of 2013 I was asked to lead the design of an Enterprise SaaS suite that would combine the functionality of three discrete legacy applications that were each acquired separately by RealPage, a national leader in Web-based property management software. Working directly with the Product Managers of each application, as well as C-Level officers and Senior Vice Presidents, I aligned the strategic vision for this application to a design vision that adhered to UX principles established by industry thought leaders. From concept to sketch, and from wireframe to Photoshop comp, I designed the User-centric, facilitative, and responsive workflow that would comprise LeaseStar. I directed both designers and engineers in its implementation and validated key design decisions with usability testing.