Cleo

Designed the experience of Web and mobile enterprise software used by clients like Target, Walmart, and Ryder. Provided leadership and expertise in pursuit of inspirational products, self-evident workflows, and shorter adoption times. Drove strategy and methodology in alignment with UX theory espoused by cutting-edge thought-leaders like Gothelf, Cagan, and Patton. Evangelized an evolution toward Lean UX, mental-model design, and toward interactive prototypes as a preferred means of validation. At every level, at every stage, and in every way possible, engendered the production of robust, logical, and consistent experiences. Emphasized excellence in all things affecting the end experience, from process to persona, from information architecture to interaction design, and from UI design to content.

• Designed UX of cutting-edge B2B SaaS enabling file share between on-prem devices via cloud.
• Designed features, workflows, and interactions for Web and mobile file-sharing products.
• Discovered requirements and crafted personae as part of a cross-functional leadership team.
• Drove Google-Ventures-style rapid design "sprints," to achieve strategic alignment in 5 days.
• Evangelized cutting-edge UX theory, processes, and methodologies -- especially Lean UX.
• Validated initial design directions with competitive audits and research.
• Performed online quantitative usability testing to validate key design decisions.
• Produced clickable prototypes in Axure to validate designs with stakeholders.
• Conducted qualitative usability tests to validate mature designs with users.
• Performed heuristic evaluations and gap analyses to ensure a well-stocked UX backlog.
• Authored service blueprints, IA specifications, scenarios, and wireframes for stakeholders.
• Directed design and development of visuals in comportment with a pre-established aesthetic.
• Created comprehensive layouts in Adobe’s Creative Suite for consumption by UI developers.
• Wrote iteration stories and acceptance criteria in an agile scrum environment.
• Lead the team that brought Web products into compliance with 508 accessibility standards.