product design

Promotional Web-site (2010)

In 2010, my first and favorite freelance client, radio personality Melissa Ross needed a Web-site to promote the award-winning independenet film she produced about the epidemic of gun violence in her home town of Jacksonville, Florida. Together we decided the User should never be without access to the film's trailer, so the site's content unfolds around it using good old-fashioned framesets. In an effort to keep this job on-budget, I divined a color palette for the brand that both saved me time and saved her money at the printer -- all while effectively connoting the stark nature of the material.